Search Engine Marketing
We'll get your site in front of interested customers so you can concentrate on doing your job
Search Engine Marketing is the business of getting your web site in front of interested eyeballs. The best kind of visitors to your site (the ones that spend money) are the ones who only found your site because they were looking for someone who does what you do.
That kind of targeted traffic converts to revenue and we specialise in driving targeted traffic to web sites designed to convert visits into sales.
A properly integrated Search Engine Marketing Campaign includes both Search Engine Optimisation and Pay Per Click Advertising.
 Search Engine Optimisation
Search Engine Optimization (SEO), is the business of getting into the heads of your potential customers and identifying the keyword phrases that they would use to find someone who does what you do and then ensuring a high ranking on the search engines for those phrases. 85% of web traffic comes from search engines. Free traffic! |
 Pay Per Click Advertising (PPC)
Pay Per Click (PPC) marketing techniques can be used to drive high quality laser targeted traffic to your site with great control over cost. It's simple to establish your ROI and can be used to great effect. Tracking code will be added to your site to get the most from the visitor stats. Your ads will only be seen by people searching Google for what you sell and daily budgeting allows you to carefully monitor and control your budget for maximum effect. Our PPC service includes three months of follow on support at no extra cost. |
Overall Search Engine Marketing Strategy (SEM)
An example screenshot from Google Analytics, get your web site working to drive traffic to your business!
We will work with you to develop a Search Engine Marketing strategy that will increase your profile on the main search engines, driving targeted traffic to your site.
The on-site behaviour of the your traffic will be analysed for maximum optimisation using Google analytics. We can set up sales funnels and goals on your site to ensure that your site is finely tuned for maximum conversions.
Try our SEM consulting service - Contact us for more information